Assurix
Live evidence trustmarks for UK MSPs and the SMBs who hire them. Verify the work is being done, from the tools that prove it. Built for owners, not auditors.
Win with proof, not promises
Assurix is the only live Trustmark for MSPs. We continuously check critical controls across your security and service and display real-time results in a custom Trust Portal for your prospects and clients.
The problem we solve
All MSPs sound identical to buyers. From the outside, providers look the same. Under the bonnet, they are not. Most MSPs look identical to buyers. They all promise security, responsiveness, and expertise. Without independent verification, buyers cannot tell the difference. Good MSPs lose deals to cheaper, less capable competitors because they cannot prove their superiority.
Without Assurix
- Security practices invisible to buyers
- Competing on price, not quality
- Rising insurance costs and questions
- Good MSPs losing to weaker competitors
With Assurix
- Live evidence buyers can verify
- Win on proven maturity and trust
- Structured proof for insurers
- Stand out from the competition
Why this matters now
CAF 4.0 now requires real outcomes and evidence, not just checklists. The NCSC Cyber Assessment Framework 4.0 demands demonstrable outcomes and real evidence, not just policy documents. The UK Cyber Security and Resilience Bill will bring MSPs into formal regulatory scope, requiring verified security practices. Participating insurers offer up to 25% savings on cyber and PI insurance for MSPs with verified Assurix Trustmark status.
How It Works
- Connect your MSP systems - Link PSA, RMM, M365, backup, and security tools.
- Follow prescriptive controls - Work through 59 controls (40 security + 19 operational) with guidance and checks.
- See dashboards and alerts - Track passing, failing, and overdue controls in real time.
- Earn and keep your trustmark - Fix issues within 30 days or the trustmark is paused.
- Share transparent proof - Reports show you are secure, mature, and built to last.
What Assurix proves about your MSP
40 security controls and 19 operational maturity checks, using live signals plus simple evidence where needed.
- Cyber security - Patching, backups, privileged access and core controls from your tools.
- Operational maturity - SLAs, ticket hygiene, change control and documentation quality.
- Business resilience - Continuity through incidents, staff changes and supply-chain issues.
- Insurance-ready - Structured evidence for better terms and faster renewals.
Turn maturity into commercial advantage
- Win more deals on trust
- Save time on questionnaires - shorten insurer and enterprise questionnaires with structured, reusable evidence
- Up to 25% insurance savings from participating insurers
- Protect and increase your business valuation
Trusted by 92 MSPs in the programme
"We moved from 'trust my story' to 'here's the proof.' That changed how every sales conversation went." - Nick Haley, Founder, Little Big Tech, first MSP to carry the Assurix Trustmark
"Finally, a way to show buyers we're not just another MSP making promises." - Ian Groves, Founding Member, Start Tech
For UK businesses
If you are a UK business looking for a trustworthy IT provider, the Assurix directory lists verified MSPs. Every provider listed has passed our continuous verification programme and can demonstrate their security practices on demand.