What are the main ceilings an MSP hits while scaling?

Around £1M it is planning, £1M to £3M it is leadership, and £3M to £5M it is building a real sales function. Each one stalls the business until the owner addresses it directly.

In what order should an MSP build a sales team?

Sales support first to take heavy lifting off the owner, then an account manager for existing clients, then hand off new-business sales last, then a sales leader once the function is large enough.

What triggered Mit to start Assurix?

Seeing a client onboarded with a shared admin password of welcome123, then the same again months later, plus MSPs buying compliance badges cheaply and the incoming Cyber Resilience Bill. The trust signals were broken.

What is the Assurix trustmark?

A live, independently verified trustmark, 59 controls all required to pass, security mapped to NCSC CAF v4 with operational maturity controls alongside, measured live through the MSP's PSA, RMM and security tools.

Mit Patel: If You Don't Plan to Grow, You'll Stay Stuck

Marc Sumner and Mit Patel on starting a business at 20, scaling lessons, stepping back from owner-led sales and why cybersecurity standards matter.

Mit Patel: If You Don't Plan to Grow, You'll Stay Stuck

Marc Sumner and Mit Patel discuss starting a business at 20, key scaling lessons, how to step back from owner-led sales, and why cybersecurity standards are becoming non-negotiable for growing MSPs.

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Browse all MSP resources on Assurix.

Assurix is the UK's live, evidence-based trustmark for MSPs. It measures an MSP on two pillars, security mapped fully to the NCSC Cyber Assessment Framework v4, and operational maturity covering whether machines are patched, SLAs are met and onboarding and offboarding are clean. The Trusted MSP trustmark is 59 controls and all 59 must pass, independently verified, with a 30-day remediation window and public suspension if a failed control is not fixed.